SolarWorld solar blog
  • Get ‘em While They’re Hot – Partner Store New Arrivals

    Posted 6 April 2018 12:00 AM by Justin Dyke

    Home show seasonStart summer in style with the latest SolarWorld gear, now available in the Partner Store. Supplies are limited so don’t wait! 

  • Summer Selling Tips from Greg Welsh

    Posted 3 April 2018 8:30 AM by Justin Dyke

    summer sun Warmer days and sunny skies can only mean one thing: selling season. Interest in solar increases in the summer and being ready for the rush can make your year a booming success.

  • Harnessing Your Local Home Show

    Posted 29 March 2018 7:00 AM by Justin Dyke, Channel Marketing Specialist

    Home show season Home show season is heating up. It’s time to dust off your booth and break out your elevator pitch. When worked properly, home shows generate leads quickly and efficiently.

  • The Real Price of More Power

    Posted 15 March 2018 12:00 AM by Justin Dyke

    Built to last With great power comes great responsibility. In solar, it’s the installer’s responsibility to sell the most efficient system. But high efficiency doesn’t always come from the highest power. 

  • Installers Earn Up to $0.10/w Rebate in SolarWorld’s March Madness

    Posted 15 March 2018 12:00 AM by Justin Dyke

    Built to lastMarch Madness 2018 is especially sweet for SolarWorld Platinum and Authorized Installers. Put up to $0.10/watt back in your business with every SolarWorld sale in the next two weeks. From now through the end of the month installers can earn cash rebates for their March sales. The bigger the system, the bigger the savings. 

  • Closing More Sales with SolarWorld Assurance

    Posted 6 March 2018 12:00 AM by Justin Dyke, Channel Marketing Specialist

    SolarWorld Assurance Integrating SolarWorld Assurance into your sales pitch instantly adds value at the kitchen table. Did you know Assurance can drive your referral program and keep the momentum going?

  • Are You Capturing Repeat Customers? Or Letting Them Slip Away?

    Posted 12 February 2018 12:00 AM by Justin Dyke

    how to get repeat customers Effective lead management is an artform. We can't all become Picasso, but we can all do better than finger painting with our prospective customers.

  • Kitchen Table Confessional: Telling Customers Your Story

    Posted 8 February 2018 12:00 AM by Justin Dyke

    storytelling is key The kitchen table makes or breaks the sale. Are you dialed in, signing contracts with smiling customers? Storytelling helps close more deals without concerns or objections.

  • Let Your Yelp Reviews Speak for Themselves

    Posted 6 February 2018 12:00 AM by Justin Dyke

    yelp reviews make a difference There's no better place for your reputation to shine than Yelp. Yet all too often, installers are too shy to ask for customer reviews. Asking for reviews can boost your business.

  • Time to Fine Tune Your Lead Generation

    Posted 14 January 2018 12:00 AM by Justin Dyke, Channel Marketing Specialist

    Build up your website for better lead generation Changing consumer habits forces businesses to regularly evaluate lead generation. Today, this requires a full-scale review of your business’ online footprint.

  • How Will Tax Law Changes Impact Your Commercial Customers?

    Posted 10 January 2018 12:00 AM by Justin Dyke

    tax implications for commercial solar The revised tax law effects the solar industry. Impacts of law will be wide-ranging, especially on commercial and industrial-scale systems. 

  • Make the Most of High Consumer Confidence

    Posted 4 January 2018 12:00 AM by Justin Dyke, Channel Marketing Specialist

    Homeowners are increasing household projects this year. Consumer confidence is at a 17-year-high, positioning solar installers for strong 2018 sales. Numerous indicators point to growth as homeowners continue big-ticket purchases at pre-recession levels.

  • Taking Stock in Tumultuous Times

    Posted 5 June 2017 12:00 AM by Juergen Stein, President of SolarWorld Americas

    SolarWorld blog - Taking Stock in Tumultuous TimesIf you’ve been following solar industry news in recent months, you’re likely aware of the uncertain conditions surrounding the US manufacturing of solar panels. The market volatility worldwide has driven down domestic prices and shaken confidence in US firms engaged in manufacturing.

  • Hospital of Light Part 3: Bringing it all together

    Posted 25 August 2016 12:00 AM by Jody Murphy, Director Operations & Project Management

    SolarWorld solar system in Haiti installed by Smucker's Energy. Installing the solar system.Rainy days and a snow storm slowed installation progress but by the end of the first trip (10 working days) one of the three main roof arrays were completed along with racking for the second and layout began on the third.

  • Hospital of Light Part 2: Solar is Good Medicine

    Posted 29 July 2016 12:00 AM by Jody Murphy, Director of Operations & Project Management – Smucker’s Energy

    SolarWorld solar system in Haiti installed by Smucker's EnergyFour hours into our journey in Haiti from the airport to the hospital, horns have honked endlessly. Unlike anywhere else I’ve traveled, there is no break from the economic distress, no sections of town that let you forget, even temporarily, that you are in the poorest nation in the western hemisphere.

  • Off-grid island solar and solving the issue of too much power

    Posted 11 July 2016 12:00 AM by Kyle Bronstein, President of Florida Renewable Energy

    Florida Renewable Energy - Cayo Costa - full house viewThe owners of this island beach house were looking for a quality solar system so they contacted us at Florida Renewable Energy. The solar installation for this home is a complete off-grid system on the remote island of Cayo Costa near the coast of Fort Myers, Florida.

    After running the load calculations for the beach house on the island, we determined that a 60 kWh battery bank would be sufficient to run the entire house without discharging the batteries more than 50%, leaving 30 kWh usable. I could tell that the homeowner was a man who valued quality, so I offered him the best components on the market for this system.

  • Hospital of Light Part 1

    Posted 8 June 2016 12:00 AM by Jody Murphy, Director Operations & Project Management

    Hospital of Light SolarWorld solar panel donation to HaitiPassport in hand, suitcase loaded with extra strength sunscreen, and various sized lock rings (just in case the count sent months earlier via cargo ship was short); I shuffle through customs into the sights, sounds and heat of Haiti.

  • Structuring commercial solar deals for third party ownership

    Posted 3 May 2016 12:00 AM by Brian Lynch

    Selling a project directly to a customer and allowing them to realize the full benefits of the solar array is always the best option. It’s generally the easiest transaction to contract and with the minimal number of parties involved in the transaction, provides everyone with the greatest benefit. However, there are several types of projects that end-up in third party ownership (TPO) transactions – generally in the form of PPAs.

  • Top 5 things your solar customer still wants to know about their solar system

    Posted 7 April 2016 12:00 AM by By Sarah Wilder, SolarWorld Training Manager

    5 things your solar customer wishes they knew and what to do about it Your salesperson spends weeks closing a new sale. Your project manager spends several more weeks working through the solar system design and permitting. Your install crew finally arrives on site, completes the installation in a few days, and off they go. This shouldn’t the end of communication with your customer or you could be missing an important opportunity.

  • How to reach your large-scale solar project goals with SolarWorld

    Posted 10 March 2016 1:18 PM by SolarWorld

    How to reach your large-scale solar project goals with SolarWorld As the 757 rumbled down the runway at the Tampa International Airport (TPA) on a warm and clear February afternoon, dignitaries gathered on top of the long-term parking garage to inaugurate the airport’s new 2 MW solar carport. It was an exciting day for everyone involved. This solar electric system was a major part of the upgrade currently underway at TPA that will double the airport’s capacity and improve visitor experience. The over 6,000 325Wp SolarWorld solar panels perch atop the airport’s south economy parking garage provide shade to 900 parking spaces and will generate enough energy to offset the power required to run the airport’s planned 1.4 mile automated “people mover” train, another part of the upgrade project.

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